![]() Straight away we have simple white text on a black background appear which reads 'On the first day', whilst this is on the screen we hear non-diegetic of a siren which you could relate to as warning the audience of danger. This sells the production company to the audeince telling them that they were involved. Whilst this is happening we hear non-digetic sound of the search lights switching off. The search lights are used as a pun as the longer the logo stays on the screen the search lights turn off until we have a completly black screen, this tells the audience that the trailer is horror as black could be linked to the genre. The certificate then disappears and the film logo of Fox search light production, however this is a play on words the actual company is just Fox. ![]() At the start of the horror film trailer '28 weeks later' we see the film trailer certificate on a green screen.
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